About the ride

Simply Toronto’s best community ride!

B2B knows who its riders are and takes good care of them. What does that mean?

What other community could organize a 100km (and 50 km) Ride where you could gain weight when you are done? Join us today! This is YOUR Ride.

Pedalling with passion: The origins of B2B

In 1995, Stan and Susan Feldman met Larry Saltsman and Michelle Lavine on a bike trip through the French countryside. After their return to Canada, they decided to ride together again – but this time, they would do it to raise funds for an organization they love: Baycrest. Over a two-day period, they rode 250 kilometres from Bala to Toronto and raised $5,000. The Bike for Baycrest idea took off, and they enlisted Jonathan Feldman to be a founding member of the Barrie to Baycrest organizers’ group. In 1996 riders raised about $45,000.

Over the last 21 years, the B2B Ride has grown, and hundreds of participants have raised a total of approx. $11 million!

To all our riders, whose support makes a difference every day in our therapeutic programming at Baycrest, we say: Merci and bonne chance!

The B2B Family

A warm thank you to the dedicated people who work tirelessly to make this event a success.

Committee   B2B Founders
Warren Kimel (Chair)   Stan Feldman
Jeff Kimel   Susan Feldman
Adam Bresver   Jon Feldman
Peter Seligman   Michelle Lavine
Josh Eisen Larry Saltsman
Daniel Winberg
Mona Caplan
Ori Mandowsky
Phil Walton
David Sliwin
David Taub
Adam Rose
Rachel Koffman
Alana Drimmer


B2B loves a good birthday party!

We have celebrated tremendous growth in riders, donors and supporters over the years, as well as B2B milestones.

September 2017 marks B2B’s 22nd year. We wish to thank all our riders, donors, sponsors and friends for supporting Baycrest for over two decades.


Event Partner


Ride Kit Sponsor


Official Cycle Store of the B2B


Transportation Sponsor

MSL Logo

The Sam and Nancy Ruth Breakfast Sponsor

Syd Greenberg



Ride Route Hospitality Sponsor

Leat Catering

Gold Sponsor

Athletic Knit
Purves Redmond Limited

Jersey Sponsor



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Silver Sponsor

Gluskin Sheff
Mega Comfort

Rider Services Sponsor

Corwin Mortgage Capital Inc

Official Indoor Training Studio of the B2B


Friends of B2B

Body Trace
YOW Motorcycle Club
Kernels Popcorn