Don Goudy joined Baycrest Foundation in November 2023 with over 20 years in progressive marketing management across numerous industries, including broadcast, advertising, and not-for-profit. Don is a former Director of Marketing at the Princess Margaret Cancer Foundation, Salt & Light Media, Rogers and Bell Consumer Markets, with a focus on strategic content initiatives and revenue management. Don oversees marketing communications, research and digital strategy for the Foundation’s development, peer-to-peer events and fundraising initiatives.